Ib Andresen Industri works dedicatedly with sustainability, and therefore there is a certain excitement to be detected at the prospect of having to process the greener steel.
“It is a milestone for us. For just over a year, we have worked purposefully to implement sustainability as an option for our customers. We are in dialogue with several customers, but this is the first time that a customer has purchased CO2-reduced steel for processing from us," begins Bjørn Thorsen, CEO at Ib Andresen Industri, and reflects:
"We are looking into some market conditions where we, as a supplier, have to deal with how our customers can have a lower CO2 footprint, and this case confirms that we can not only take the dialogue, but that we can also translate it into greener steel-based solutions with a lower CO2 footprint.”
A greener premium product
The Swedish manufacturer of steel profiles for the construction industry, Europrofil, which is both a sister company to and a customer of Ib Andresen Industri, is also ambitious in relation to working with greener solutions.
"We produce steel profiles for an industry that has high standards for sustainability. The purchase of BlueMint Pure (the name of the greener steel) must send a signal to the market that we not only follow the established requirements, but actually take the step further," begins Ronnie Speychal, CEO at EuroProfil:
"In addition to the steel, together with Ib Andresen Industri we have also looked at the transport of the slitting bands that Ib Andresen Industri slits. Here we have also reduced the CO2 footprint".
The transport between the two companies was previously carried out by truck, but they have now been replaced on parts of the route by electric trains, which has reduced the CO2 footprint for the transport in question by 50 per cent. lower.
The timing for the various initiatives is good, as the authorities in Sweden have increased the requirements for sustainability.
Europrofil has therefore launched all products in a digital platform, Prodikt, which aims to standardize the way in which the construction industry calculates the degree of sustainability in a building, and thus provide, among other things, builders a more comparable starting point when they have to assess how green a product actually is.
Photo / The steel in the picture is not the steel mentioned in the article